Law firm web design

A law firm site that gets found and cited.

When someone searches “injury lawyer near me” or asks ChatGPT who to call, your firm should be the answer. I build law firm websites with the E-E-A-T groundwork Google demands from legal content, backed by years of ranking real firms.

Why firm sites stall

Legal is YMYL. Google reads it like a judge.

01

Anonymous content

Legal pages with no named attorney, no credentials, and no bar admission visible read as untrustworthy to Google and to clients. Both move on.

02

Template sameness

The same recycled law theme as a thousand other firms, with the same stock copy. Nothing for a search engine or an AI to prefer.

03

No AI-search groundwork

Clients now ask ChatGPT and Google AI who to hire. Without entity markup and citable answers, your firm is invisible in that conversation.

What your build includes

Built like a case file. Evidence first.

01

Practice-area pages that rank

One engineered page per practice area, written to the questions clients actually search and ask AI. No filler, every claim sourced.

02

Attorney entity and E-E-A-T setup

Real attorney bios, credentials, and bar admissions, wired into schema so Google knows exactly who stands behind the advice.

03

Local and map pack SEO

Location pages, Google Business Profile alignment, and the local signals that put your firm in the map results clients call first.

04

One month of SEO plus ten posts

Indexed, AI-Overview ready, schema dialed in, plus ten fact-checked legal posts that compound. Then a written roadmap.

The look and the proof

Designed the way clients judge a firm.

Law firm website design direction by Hey Ash
Law firm builddesign direction
Search Console results for a newly built law firm site
real clientLaw firm, New York

A newly built firm site ranking within months. Straight from Search Console; name withheld. Click to enlarge.

Results vary by market and competition; no specific ranking is guaranteed. The work is. See all results

Law firms ask

Do you understand legal content rules?

I hold an LLB and LLM and have spent years doing SEO for law firms. Content ships with proper disclaimers, no outcome promises, and nothing that reads like guaranteed results, because that protects you as much as it protects rankings.

Can you work with my existing site instead of a rebuild?

Yes. If the foundation is sound I rework design, content, and SEO on what you have. Get a quote and I will tell you honestly which route is cheaper for the result you want.

How long until the firm sees movement?

Indexing and AI-readiness land in the included first month. Meaningful ranking movement in legal usually takes longer and depends on your market. I will give you an honest read on your city and practice area before you pay anything.

Tell me about your firm.

Your city, your practice areas, and what you have now. I will come back with a fixed scope and an honest read on your market.